By May 9, 2021May 10th, 2021Publisher's Ponderings
The F-Suite beyond COVID

Looking ahead as the world begins to open after COVID-19

by Anna Gelbman Edmonds

Each issue of The F-Suite is planned out months in advance, so it’s uncanny how timely so many of the articles turn out to be. This issue, as evidenced by our cover story, is chock full of articles that address the need for physical, emotional and mental self-care. A year of COVID, political and economic upheaval and social unrest across the globe is taking its toll and will likely have long-lasting ramifications. I hope you find these articles helpful.

I continue to believe that small businesses are primed to be the big winners in the post-COVID world if they play their cards right. We’ve been publishing articles that specifically offer advice on adjusting to this new world. I also believe the high number of job losses has primed the business community for another entrepreneurial boom. When people can’t find jobs, they find ways to earn income by creating products or services that fill a gap in the market. The F-Suite is proof of that principle. There are several lifestyle and business magazines in the Midlands. But no business magazine focused solely on female entrepreneurs and small business owners existed. I learned that women own 40% of all U.S. businesses and lead the way in entrepreneurism. I saw a gap in the media market and filled it with this magazine you’re reading.

We need your help

The magazine is growing and we have gaps in our operation that need filled. We’re actively looking for someone to take over sales and marketing of the magazine. We want to grow our stable of freelance writers. We also want to connect with the businesswomen in our ethnic communities to learn about and help grow their businesses. We’re looking for people to help us take The F-Suite to the next level. We want to grow beyond Columbia and eventually become a bi-monthly publication. If you or someone you know wants to help us achieve some of these goals, please email me.

In closing, I want to acknowledge our newest sponsor, The Financial Knot. Owner Stephanie Vokral was on the cover of our winter issue with two other dynamic women. I can’t say enough good things about each of the women who sponsor The F-Suite. Suzanne Brunnemer, Tzima Brown, Nicole Rountree and Stephanie Vokral are amazingly generous, smart, and community-minded women. They’ll be part of the social and educational events we look forward to hosting in the not-too-distant future. We’re so ready to ditch Zoom and gather in person, aren’t you?